PROJECT NAME
MEDI X
Industrial & Packaging Design
CLIENT
MEDI X
THE NEED
Medi X, a cannabis extracts manufacturer In the California legal cannabis market, commissioned Brandmetta to develop child-resistant packaging for its oil extracts brand, Medi X, that is eco-friendly and appeals to the the baby boomer audience. The client also wanted something that spoke to a more mature audience, something that was more sophisticated than the stereotypical “stoner” motifs found on many cannabis brands.
PREVIOUS OLD PACKAGING
THE RESULTS
We believe functional, compliant packaging can be visually unique and appealing. Brandmetta placed a priority on the importance of safety, sustainability, and catering to the baby boomer audience. That’s why we’ve ideated a product line packaging that exudes trustworthiness, like a pharmaceutical product. As cannabis is newly legal in the California market, we wanted to ensure the Medi X branded packaging was compliant and easy to use, yet still child resistant. We’ve achieved this delicate balance by designing packaging that is sophisticated, yet inviting. Our cannabis extracts product line is sure to fit right in on any organic grocer’s shelf, radiating elegance and dependability. When the industry opted for generic off-the-shelf packaging solutions, the Medi X packaging is unique and true to its brand persona.
SERVICES
INDUSTRIAL DESIGN & ENGINEERING
PACKAGING DESIGN
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“When I think of Brandmetta’s CMO, I think of amazing energy and resonance. A strategic marketing leader, Christina brought our products to life and gave them a voice that could be heard, even when the market was not listening. Christina is a creative marvel. If you need a comprehensive strategy that has energy, to revitalize your brand, or to build a voice then you need Brandmetta.”
“A resource that produced an amazing marketing package that turned in results.”
“Brandmetta approaches opportunities strategically, applying creativity, energy and knowledge. It has a broad range of media contacts and a passion to connect them, which is a real asset to making things happen in any community.”
“Brandmetta provided the [marketing] support we needed to grow our organization from 80 to 150 in a year. They also improved our sales pipeline by 2,250%!”
“Brandmetta has provided excellent consulting, communication, presentation, and cultural competency skills for our organization. Their commitment to their customers, clients, and community is outstanding and I would recommend working with their organization for anyone looking to create and promote their business in a polished, professional, well-researched manner.”
“I could not be happier with how our experience has been with Brandmetta. They have been very thorough, informative, patient and willing to go above and beyond for our company. I would highly recommend them to anyone looking for help with SEO or websites for their business!!”
“When I think of Brandmetta’s CMO, I think of amazing energy and resonance. A strategic marketing leader, Christina brought our products to life and gave them a voice that could be heard, even when the market was not listening. Christina is a creative marvel. If you need a comprehensive strategy that has energy, to revitalize your brand, or to build a voice then you need Brandmetta.”
“A resource that produced an amazing marketing package that turned in results.”
“Brandmetta approaches opportunities strategically, applying creativity, energy and knowledge. It has a broad range of media contacts and a passion to connect them, which is a real asset to making things happen in any community.”